Food, wine and hospitality - Bordeaux
Better understand climate change challenges: the impact and opportunities, the mitigation strategies and how to integrate sustainability, considering the social, economic, and environmental aspects, in wine business models.
At the end of the programme, students will be able to:
- Understand how wine can be produced and how production techniques can be more sustainable
- Analyse the impact of climate change on the wine industry and broadly speaking and evaluate the best adaptation/mitigation strategies.
- Understand the diversity of wine labels/certifications promoting environmental-friendly approaches.
- Understand the notion of CSR (Corporate Social Responsibility) and how it can be implemented in the wine industry.
- Understand how sustainable strategies can be promoted through an effective marketing strategy and wine tourism can contribute to such a strategy
- Taste wine with an analytical approach