I initially joined KEDGE as part of my business studies, during which I participated in various activities with the student association AOC specialising in wine. This experience motivated me to join the KEDGE Wine School. The programme provided me with the opportunity to connect with a diverse network of students and professionals from around the world, contributing to the enrichment of my perspective and knowledge. I had the chance to meet Alexandre Vingtier, with whom I completed my internship. He assisted me in establishing connections that eventually led to my current position as a brand manager for "La Maison du Whisky". In this role, I facilitate communication between producers and the sales team, overseeing a portfolio of brands that I am responsible for developing. My goal is to continue working within this company, while also considering the possibility of transitioning to a larger enterprise or even starting my own business in the future.

The wine and spirits industry is all about adapting the latest marketing and business tools to the art of conviviality. The MSc at KEDGE gave me much more than the tools I needed to pursue a career in the field that I love, it gave a me group of friends i can rely on throughout my career, which is exactly what i wanted out of this programme.

I now work for wine.com.br, the largest wine and beer e-commerce operation in Latin America. After being very successful in selling wines to consumer directly (B2C), the company decided to create a dedicated division, meeting the needs of restaurants, hotels and specialty stores (B2B), combining its efficient logistics chain with a well-established e-commerce platform. I am responsible for the entire B2B operation, from product management, marketing to the commercial operation of the business unit.