Tatiana Bouzdine , Florine Livat et David Jaud ont également présidé certaines séances.
la grande variété des expertises de la recherche Wine business à KEDGE a été saluée par les participants.
Les articles présentés ont couvert différentes thématiques :
- Tatiana Bouzdine et Claire Lamoureux : “Evaluating the risk to invest in the wine industry : what skills should the loan officer process?”
- Florine Livat : “Dissonant opinions and the home bias : Consumer response to crowd sourced reviews for wine”
- Tatiana Bouzdine-Chameeva :
"Winery business models: A global typology”
“The role of the hub-firm in developing innovation capabilities: Considering the french wine industry cluster from a resource orchestration lens”
- Francois Durrieu et Thierry Lorey : “Choosing the ideal wine and cheese associations: A comparison between experts and consumers in France”
- Florine Livat et Hervé Remaud : “Neither from the Old World, nor from the New World: Any chance to get a gold medal?”
- David Jaud, Florine Livat et Renaud Lunardo :”Why winning a gold medal help or hurt? The effect of wine jury’s expertise on purchase intentions in a retail context. A mediation analysis.”
- David Jaud et Olivier Gergaud : “Family communication and responsible wine consumption: A comparison between France and New-Zealand”
- Thierry Lorey : “Rosé wine social representation over three generations: Provence rosé wine as a case study”